KOL Seeding · Douyin

HKT

All Case Studies

Telecommunications

HKT

HKT Limited

560K
Views in 14 days
37K
Engagement
ServiceKOL Seeding
Platform抖音
Duration14 days

KOL Case Examples

吃饱再睡

嘛哩嘛哩洪

小福寶

请叫我 CC

魏子皓吃喝玩乐

鹿吉娜子

Our Approach

Four Steps to 2.16M

Hover any card to expand

01
Step 01 · Start

Mobilised a curated KOC roster within 7 days of brief confirmation

Mobilised a curated KOC roster within 7 days of brief confirmation

02
Step 02 · Create

Briefed content on HKT service features relevant to mainland Chinese users in HK

Briefed content on HKT service features relevant to mainland Chinese users in HK

03
Step 03 · Amplify

Coordinated publishing schedule for sustained daily coverage over 10 days

Coordinated publishing schedule for sustained daily coverage over 10 days

04
Step 04 · Saturate

Delivered real-time performance data throughout the campaign window

Delivered real-time performance data throughout the campaign window